Hallarna is located in Halmstad alongside the E6 motorway. Hallarna, with an ideal location near both Halmstad city center and E6's southern entrance, attract many visitors. A major extension was recently completed and opened fully let in October 2017. The entire project was completed during spring 2019 Hallarna. With a catchment of around 270,000 people, Hallarna is the dominant regional destination for shopping in central and southern Halland as well as for western Småland and northern Skåne. With its 80 stores Hallarna also attract many tourists to shop, eat, socialise and spend the night at the newly renovated hotel. Hallarna was awarded the price for Best Shopping Center 2019, NCSC Sweden Awards.